That’s our Heera brand slogan and it’s also what P&B (Foods) Ltd have strived for ever since we set up way back in 1967...Like most start-ups our beginnings were humble.
However, with hard work and true entrepreneurial spirit the business has prospered to become one of the largest and fastest growing ethnic and oriental food importers and wholesale distributors in the UK and throughout Europe.
All of our orders consist of the highest quality rice, spice, lentils, flour, chutneys and pickle products from around the world - often proudly stamped with our famous Heera, Balah, Rishta and Parivar branding - always supplied at the most competitive rates in the industry.
Heera 4 in 1 Incense offers a blend of four distinct fragrances in a single pack, with 12 aromatic cones that provide a soothing and pleasant atmosphere for meditation, relaxation, or spiritual practices.
Heera Amchur Powder is a 100g pack of dried mango powder, commonly used in Indian cuisine to add a tangy, sour flavor to dishes. It is made from unripe green mangoes that are dried and ground into a fine powder, and it is often used as a seasoning or to enhance the taste of curries, chutneys, and snacks.
Heera Birds Eye Chillies 200g is a spice product containing small, fiery hot chilies known for their intense heat and vibrant flavor. These dried chilies are commonly used in Asian and African cuisines to add a sharp, spicy kick to various dishes.
Heera Black Cardamoms are a type of spice known for their strong, smoky flavor and distinct aroma. These cardamoms are larger and darker than green cardamoms, commonly used in Indian and Southeast Asian cuisines to enhance the taste of curries, stews, and rice dishes. Heera is a well-known brand that offers high-quality spices, including black cardamoms, often favored for their intense flavor in savory dishes.
Heera Black Rock Salt Powder is a finely ground seasoning made from natural Himalayan black salt, also known as "Kala Namak." It has a distinctive, slightly sulfurous flavor, often used in Indian cuisine to add a tangy, umami taste to dishes like chaats, salads, and chutneys. The salt is rich in minerals and believed to have digestive benefits.
Heera Boiled Kala Chana offers ready-to-eat black chickpeas, perfect for a quick and nutritious meal. Rich in protein and fiber, these tender chickpeas are versatile for salads, curries, or snacks. Conveniently packaged and pre-cooked, they save time in meal preparation.
Heera Cloves are dried flower buds from the clove tree, known for their strong, aromatic flavor and widely used in cooking, particularly in Indian, Asian, and Middle Eastern cuisines. Heera is a brand that offers high-quality spices, including these cloves, often used in both sweet and savory dishes, as well as for medicinal purposes.
Heera Far Far Long Tubes are colorful, crispy, and tube-shaped Indian snacks made from wheat or potato flour. They are typically deep-fried and puff up when cooked, making a light, crunchy snack often enjoyed with spices or chutneys.
Heera Far Far Square is a colorful, crunchy snack made from wheat flour, often shaped like squares or other patterns. Popular in Indian cuisine, it is fried until crispy and puffed, commonly enjoyed as a savory treat or used in snacks.
Heera Far Far Star Sticks are a type of crispy, star-shaped Indian snack made from wheat flour and tapioca. These colorful, puffed sticks are often deep-fried until crunchy and are popular as a light, savory treat.
Heera Gol Gappa Fry with Masala is a popular Indian snack featuring crispy, fried hollow puris (golgappa), typically filled with tangy and spicy masala water, tamarind chutney, potatoes, or chickpeas. It is a flavorful and crunchy street food delicacy, often enjoyed for its bold and zesty taste.
Heera Green Food Colour 25g is a vibrant, powdered food coloring product commonly used in cooking and baking to add a bright green hue to a variety of dishes. It is ideal for enhancing the appearance of cakes, desserts, confectioneries, and savory dishes. The product comes in a small, resealable container for easy storage and use. As with any food coloring, it should be used in moderation, and users should follow the recommended guidelines for safe and appropriate usage.
Heera Green Pan Masala is a popular Indian mouth freshener that comes in a 100g package. It typically contains a blend of areca nut, catechu, aromatic spices, and other flavoring agents. The product is often consumed after meals for its refreshing taste and fragrance.
Heera Katri Supari Round Sliced is a product made from betel nuts (Supari), which are sliced into small, round pieces. It is typically used as a mouth freshener, especially in Indian and Southeast Asian traditions, often consumed after meals or included in various traditional preparations like paan.
Heera Nag Champa Incense cones are aromatic incense made from a blend of natural herbs, resins, and floral extracts, providing a soothing and relaxing fragrance. The pack contains 12 cones, ideal for meditation, yoga, or creating a calm atmosphere.
Heera Neem Oil is a natural, cold-pressed oil derived from the seeds of the neem tree. Known for its antibacterial, antifungal, and anti-inflammatory properties, it is widely used in skincare, hair care, and as an insect repellent. Ideal for treating acne, dandruff, and various skin irritations.
Heera Neem Powder is a finely ground herbal powder made from the dried leaves of the neem tree, known for its antibacterial, antifungal, and anti-inflammatory properties. It's commonly used in skincare and haircare routines to treat acne, dandruff, and other skin conditions, promoting overall health and wellness.
Heera Oudh Incense is a type of aromatic incense made from high-quality agarwood (oudh) that is valued for its rich, woody, and sweet fragrance. It's commonly used for meditation, relaxation, and spiritual practices, creating a calming and inviting atmosphere.
Heera Pan Masala Mukhwas is a blend of aromatic, sweet, and refreshing ingredients, traditionally used as a post-meal mouth freshener. This popular Indian mukhwas features a mix of betel nuts, seeds, and spices, offering a burst of flavor and aiding in digestion. Perfect for cleansing the palate, it's an enjoyable and convenient treat after meals.